Project Overview
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Objective: The goal of this project was to create a country selector box for the Canadian, French and UK sites as well as create an international checkout experience supported by Global e. to improve our omni-channel customer experience by providing pick up options following online browsing.
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Role: UX Designer
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Research: perform a competitive analysis of what other companies are doing and decide best practices
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Goal: Show the flow from the PDP level to checkout
UX Requirements
I was tasked with creating the user journey for a customer looking to shop internationally and/or change their language. I first created multiple iterations of how this journey might look and once we landed on liking the middle pop-up the best because of the design and functional capabilities I then created different frames of what this journey could look like to a customer.
Rough Sketches / Ideation
For new experiences I always love sketching out how I think it might look on paper or my iPad first. I find this creates a more fluid thought process for me allowing my ideas and hand to connect.
Wireframes
Live Experience
